How to Promote Your Business on WhatsApp the Right Way
Most of your customers already use WhatsApp every day, so it is a natural place to tell them about your shop. But promotion works only when people have agreed to hear from you. This guide shows the steps, and how LoyaltyRewards makes them easier.
Step 1: Set up your WhatsApp Business profile
Download the WhatsApp Business app and use your shop's own number. A proper profile makes customers trust you before they even message.
Fill in everything a new customer would ask about, so you answer fewer repeat questions.
- Shop name, logo and a short description
- Address, opening hours and website
- Catalogue with your best products or services, with photos and prices
- Quick replies for common questions like timings, location and rates
- Away message for when the shop is closed
Step 2: Make it easy to start a chat
Give customers a click-to-chat link and a QR code so they can message you in one tap, without saving your number. Put the QR on your counter, bill, bags, window and social pages.
On the LoyaltyRewards website there is a free WhatsApp link and QR generator you can use for this.
- Add the link to your Instagram and Facebook bio
- Print the QR on a table tent or poster
- Add the link to your Google Business profile
- Use a pre-filled message like "Hi, I want to know about your menu"
Step 3: Send offers only to people who said yes
The right way to promote on WhatsApp is to message only customers who agreed to receive offers. Never message numbers that were bought, scraped from the internet or copied from a list. It annoys people, can get your number blocked, and is not fair to them.
Ask for permission in a simple way: at the counter, at billing, or when the customer signs up for your loyalty card. Always let people say stop, and respect it.
- Ask clearly: "Can we send you offers on WhatsApp?"
- Send only a few messages, with a real reason like a festival or new arrival
- Keep messages short, with one clear offer and one next step
- Make it easy to opt out
The easy way: LoyaltyRewards WhatsApp Commerce
LoyaltyRewards WhatsApp Commerce is an add-on at ₹999/month + GST, with 500 offer messages included and extra messages at ₹0.50 each. Offers go from your own WhatsApp Business number through Meta's official WhatsApp Business Platform, using Meta-approved templates.
Messages go only to customers who agreed, and each one carries a "Stop offers" button. You can see delivered, read, clicked and ordered counts. You also get a WhatsApp catalogue, cart, orders and a UPI or card payment link paid into your own Razorpay account.
You keep using the WhatsApp Business app on your phone, and chats show in one inbox. A sales assistant can auto-reply with your menu, keyword replies and an away message.
- Opt-in offers from your own number
- Delivered, read, clicked and ordered counts
- Catalogue, cart and payment link
- Birthday, thank-you and win-back messages on the Growth plan, sent every day by themselves to customers who opted in
Keep customers coming back
Promotion is not only about new customers. A loyalty card gives people a reason to return, and your customers join by scanning your shop QR and confirming their phone number with a one-time code. No app to install.
Share your refer-a-friend reward on WhatsApp so happy regulars can invite friends in a natural way.
- Digital stamp cards or points on bill value
- Silver, Gold and Platinum tiers
- Refer-a-friend rewards shared on WhatsApp
Questions
Can I send offers to any number on WhatsApp?
No. Send offers only to customers who agreed to receive them. Messaging bought or scraped lists is spam and can get your number restricted.
Do I need a new number for WhatsApp Commerce?
You use your shop's own WhatsApp Business number. You keep using the WhatsApp Business app on your phone, and chats show in one inbox.
How much does LoyaltyRewards cost?
Try everything for 7 days at just ₹99 + GST. Paid plans are ₹599, ₹1,499 and ₹2,999 per month + GST, adding campaigns, staff logins and more locations. Yearly plans save 20%. WhatsApp Commerce is an add-on at ₹999/month + GST with 500 offer messages included.
How do I get customers to agree to offers?
Ask politely at billing or when they sign up for your loyalty card, and explain what they will receive. Make sure they can stop messages at any time.
About LoyaltyRewards
LoyaltyRewards is made by AppSage Infosystem Private Limited, Hoskote, Bangalore 562114, Karnataka (GSTIN 29AAVCA9317J1ZW). We build loyalty, Google review and WhatsApp tools for Indian shops, and we are a verified Meta Tech Provider on the official WhatsApp Business Platform. Every payment comes with a GST invoice. Talk to us on WhatsApp.