Services
Digital PR for AI Citations
Earn genuine mentions in the publications and sites that AI answers actually cite.
AI answers lean heavily on third-party sources: news sites, industry publications, comparison and review sites, and active communities. If your brand is absent from those sources, it is less likely to be mentioned, however good your own website is.
AppSage runs research-led digital PR focused on the specific sources AI answers cite in your category. We create genuinely newsworthy material, such as original data, expert commentary and useful tools, and pitch it to relevant journalists and editors.
Tools & platforms
From ₹1,25,000 + GST · see pricing
- Muck Rack
- HARO-style requests
- Google News
- Ahrefs
- ChatGPT
- Perplexity
What's included
Everything you need, planned and delivered by one team.
Citation source mapping
The publications and sites AI answers cite for your category questions.
Story & data ideas
Original surveys, data studies and expert angles worth covering.
Expert commentary
Your leaders positioned as sources for journalists in your field.
Outreach
Personal pitches to relevant journalists, editors and site owners. No mass spam.
Comparison & review sites
Accurate listings on the review and comparison sites buyers and AI tools use.
Coverage reporting
Every placement recorded with link, reach and relevance.
How we deliver
A simple, transparent process with a working demo at every milestone.
Discover
We learn your goals, users and constraints, then agree scope, timeline and a fixed quote.
Design
User flows and clickable designs you can review before any code is written.
Build
Development in one-to-two-week sprints, each ending with a demo you can try.
Launch & grow
Testing, go-live, training and ongoing support, improvements and SEO.
Transparent reporting
What we measure, every month
A plain-language report and a review call each month: what we did, what changed and what comes next.
- Placements in target publications
- Mentions on sites AI answers cite
- Referring domains and referral traffic
- Change in AI share of voice
Pricing
Starting prices for a clearly defined scope. You receive a written proposal with exact deliverables before any work begins.
PR campaign
From ₹1,25,000
One-time · one data-led story, outreach and coverage report
Get a proposalOngoing digital PR
From ₹75,000/month
Monthly outreach, expert commentary and coverage reporting
Get a proposalPrices in Indian rupees, exclusive of 18% GST. International clients receive USD quotes. Third-party costs (ad spend, paid tools, translation, travel, sponsored placements) are quoted separately. Larger scopes are priced after a free consultation.
FAQ
Digital PR for AI citations: common questions
Do you guarantee a number of articles or links?
No. Editors decide what they publish, and guaranteed placements usually mean paid or low-quality links that can harm your reputation. We commit to the research, story quality and outreach volume, and report every result.
Do you write sponsored posts?
If you choose sponsored placements, they are clearly labelled as sponsored. Our focus is earned editorial coverage.
How long before we see coverage?
A data-led campaign typically takes several weeks to research and pitch. Coverage varies by story strength and news cycle.
Other services
AEO & GEO (AI search optimisation)
AI brand accuracy monitoring
Competitive AI visibility benchmarking
AI shopping & product feed optimisation
Agent-ready websites
AI crawler & content governance
Multilingual & multi-market GEO
Entity & knowledge graph management
AI search analytics dashboard
AEO & GEO training & workshops
Ready to start your digital pr for ai citations project?
Tell us what you want to build. You get a clear plan, timeline and fixed written quote, usually within one business day.